Brandlive

Keys to The Magic: Block

Every brand is looking for the secret to creating engaging virtual events, because it is possible with the right script, structure, and production approach.

The Ask: Position Brandlive as the expert in bringing Hollywood-level storytelling to virtual events and experiences.

The Execution: Developed a scripted video series spotlighting standout events through the voices of Brandlive leadership. Each video paired a crafted narrative with interview-style insights to reveal how the work came together. In these two videos, Thomas Iwasaki, Brandlive’s Chief Product Officer, broke down our event with Block (the org behind Square and Cash App), while CEO Sam Kolbert-Hyle shared perspective on the success of our event with Ark Invest, and how the little things can make the biggest impact.

Case Study: Amazon

With over 1500 attendees, Amazon’s Conflux was a massive success, where attendees walked away feeling invigorated, inspired, and connected to their design community.

The Ask: Connect with the Amazon team responsible for putting on their Brandlive-powered event, exploring the success of Amazon’s annual design symposium.

The Execution: Partnered with executive leaders at Amazon to uncover how they collaborated with Brandlive to bring the event to life. Translated those insights into a comprehensive case study and a scripted sizzle reel—developed in collaboration with our in-house creative studio—to showcase the story and standout moments.